A STUDY ON READERS’ PREFERENCE TOWARDS TAMIL NEWSPAPERS WITH SPECIAL REFERENCE TO PALLADAM TALUK, TIRUPUR DISTRICT.
Keywords: Newspaper, Readers preference, Readers satisfaction.
In India, the newspaper has proving changes in the economy from independence of the nation. The primary newspaper was published more than 230 years ago. The newspapers have published on many regional and local languages and those also have movements in the millions. Traditionally, the newspapers have comprehensively discovered the nation and sharing information as a print medium. Hence, the researcher has taken an attempt to identify the readers’ preference of the Tamil newspaper in palladam taluk. The primary data collected from the sample respondents and the statistical tools were used like percentage analysis, weighted score analysis and multiple regression analysis.
"A STUDY ON READERS’ PREFERENCE TOWARDS TAMIL NEWSPAPERS WITH SPECIAL REFERENCE TO PALLADAM TALUK, TIRUPUR DISTRICT.", TIJER - TIJER - INTERNATIONAL RESEARCH JOURNAL (www.TIJER.org), ISSN:2349-9249, Vol.11, Issue 2, page no.a690-a695, February-2024, Available :https://tijer.org/TIJER/papers/TIJER2402086.pdf
Volume 11
Issue 2,
February-2024
Pages : a690-a695
Paper Reg. ID: TIJER_151329
Published Paper Id: TIJER2402086
Downloads: 000288
Research Area: Commerce All
Country: Erode, Tamil nadu, India
ISSN: 2349-9249 | IMPACT FACTOR: 8.57 Calculated By Google Scholar | ESTD YEAR: 2014
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.57 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publisher: TIJER (IJ Publication) Janvi Wave
