Digital Marketing and Entrepreneurship: A Combination Strategy for Business Development

Adarsh Kumar Ippili , Pallerla Yamini , Yerramsetty Himath Kumar , Y Sai Charan , Gedela Venu Madhavi

This abstract provides An overview of the complex relationship between social networks marketing and entrepreneurship, highlighting This means symbiotic alliance in the contemporary corporate climate. In the digital age, social networks platforms have evolved into useful tools that support company owners in starting and growing their companies. The complexities of techniques for social media marketing and their profound impact on commercial endeavors are examined in this essay. The paper's opening portion highlights the exponential growth of social media platforms and their significant influence on consumers. It also emphasizes how crucial it is for company owners to utilize the marketing and consumer engagement possibilities of these virtual communities. This essay provides an example regarding how social media platforms may be used by business owners to increase sales and build their brands. The article's conclusion discusses the strategic integration of marketing using social media and entrepreneurship and offers helpful guidance for entrepreneurs hoping to thrive in the quickly changing digital arena.

Published Paper   E-Certificate

"Digital Marketing and Entrepreneurship: A Combination Strategy for Business Development", TIJER - TIJER - INTERNATIONAL RESEARCH JOURNAL (www.TIJER.org), ISSN:2349-9249, Vol.11, Issue 2, page no.a490-a492, February-2024, Available :https://tijer.org/TIJER/papers/TIJER2402061.pdf

Volume 11 Issue 2, February-2024

Pages : a490-a492

Paper Reg. ID: TIJER_151277

Published Paper Id: TIJER2402061

Downloads: 000303

Research Area: Management All

Country: Bangalore, Karnataka, India

Published Paper PDF: https://tijer.org/TIJER/papers/TIJER2402061

Published Paper URL: https://tijer.org/TIJER/viewpaperforall?paper=TIJER2402061

DOI: https://doi.org/10.56975/tijer.v11i2.151277

ISSN: 2349-9249 | IMPACT FACTOR: 8.57 Calculated By Google Scholar | ESTD YEAR: 2014

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.57 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Publisher: TIJER (IJ Publication) Janvi Wave

This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition