SUPPLY CHAIN RESTRUCTURING POST COVID
Abhilasha Singh
, Vinoth R , Navanendra Singh , Omkar Singh
Covid, Supply Chain, Apparel Industry, Restructuring, Sustainability
The supply chain comprises the full spectrum of manufacturing activities, encompassing actions performed at every stage, information exchange, the transformation of raw materials into usable resources, the deployment of human resources, and other factors crucial to the creation of the final product or service. Within the apparel sector, the supply chain is a complex network of processes involving the movement of resources among various stakeholders, sites, departments, and segments. However, the emergence of the coronavirus pandemic in 2020 brought the entire supply chain process to a halt. The implementation of lockdown measures in response posed significant obstacles for manufacturers, retailers, and suppliers alike. Reinstating the supply chain to its pre-pandemic condition presents a daunting challenge. Various companies are implementing diverse strategies to adapt their supply chains in light of these challenges. Our research aims to explore the intricacies of the supply chain in the apparel industry, examining its core principles and operations. Subsequently, we will analyze the disruptions caused by the COVID-19 pandemic and the approaches adopted by companies to tackle these issues through supply chain restructuring. Additionally, we will conduct a case study on Zara, a prominent fast fashion brand, to illustrate the strategies employed in reshaping its supply chain amidst the pandemic-induced disruptions.
Volume 11
Issue 2,
February-2024
Pages : a474-a482
Paper Reg. ID: TIJER_151286
Published Paper Id: TIJER2402059
Downloads: 000301
Research Area: Science and Technology
Country: Patna, Bihar, India
ISSN: 2349-9249 | IMPACT FACTOR: 8.57 Calculated By Google Scholar | ESTD YEAR: 2014
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.57 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publisher: TIJER (IJ Publication) Janvi Wave